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Saturday, November 7 • 11:45am - 12:45pm
Product to Service - The Holy $%@! Launch Awakening

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Before we released Guns of Icarus, our mindset had been us working in a room, focused on making games. Our end goal for a game was to release the game. At the dawn of Guns of Icarus’s release, which was under terrible circumstances in the eye of a hurricane, we were rudely awakened and unprepared about life after launch of an online multiplayer game. From creating an ethos of support and a vision for our community, to learning how to solve myriad of support issues and building a framework for collecting and acting on player ideas and feedback, we managed to sustain and foster a small but vibrant community.  Nothing came easy, and this goal of this talk is to share our experiences and lessons learned through it all. 

avatar for Howard Tsao

Howard Tsao

Howard Tsao is the Team Lead of Muse Games, an independent game studio located in New York City that exclusively uses Unity3D to develop across desktop and mobile platforms. Their projects include Guns of Icarus, a bad publisher and hurricane survivor, a multiple award winner, and a cross-platform top-seller on Steam. Muse is currently working on an PvE expansion to Guns of Icarus as well as playing around with a kungfu possessed hamster... Read More →

Saturday November 7, 2015 11:45am - 12:45pm
Main Theater